19th May 2023

Housing Today’s premium Boardroom service now includes a new market confidence data hub.

The service now tracks market conditions, confidence and sentiment, using responses from the Boardroom Barometer panel of development directors.

Each quarter, the panel will be surveyed to seek their experiences and predictions on key issues, including levels of completions and starts, prices, staffing levels and a snapshot of the top issues affecting their organisations.

During the year, the panel will also contribute to a series of annual focus reports on topics from finance, to workforce, to implementing net zero.

The first thing will be an horizon scanner, looking at what 2023/24 will bring – how delivery mechanisms will change, what tenure mixes will look like and much more.

Initially, the Boardroom Barometer panel comprises development directors from leading housing associations, but the panel will eventually expand to cover developers, housebuilders, councils and others, UK-wide.

The Marketing to Contractors & Housebuilders feature (which is sponsored by South East Construction Expo) in the Sectors section of our Directory provides an overview of the sector, including
details of its various media channels and events, together with access to our downloadable database of those with responsibility for procurement at key firms.

The data hub forms the newest part of Housing Today’s premium Boardroom service, which already provides members with a filterable bank of organisation profiles, development director Q&As and development scheme showcase articles.

Chloë McCulloch, editorial director at Housing Today, said, “The Barometer will track key issues over time, building an ever-richer set of trend data.

“The results will help developing organisations to contextualise their experiences.

“Interactive data dashboards, analysis reports and expert commentary will tap into the rich collective knowledge, judgements and opinions of leading directors, providing valuable insights into market sentiment to help guide decision-making.”

In order to register your interest, click here.

The Construct UK Sales & Marketing Directory hosts over 75 articles, 1,000 construction events and 30 different databases for download. The annual £195 (+VAT) subscription fee provides unlimited access to all resources on the site.

Keep up to date with the latest construction marketing news by registering for our regular free construction sales and marketing e-bulletin here.

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