Articles in Category: Books

Guide To Better Construction Product Websites

Guide To Better Construction Product Websites

A new e-book has been produced to help improve the way building product websites are designed and give specifiers a better experience online.

In order to help producers make their customers lives a little easier, Insynth Marketing has produced a free checklist, Building Websites 101.

The 24-page guide covers all the essential components of a well-designed website that is easy for specifiers to use as a technical resource .....

Research Findings – How Best to Communicate with Construction Decision Makers

Research Findings – How Best to Communicate with Construction Decision Makers

The fifth edition of the Construction Media Index research is now available!
Competitive Advantage Consultancy Ltd have surveyed construction professionals, asking them questions about their journal readership, blog readership, social media activity, use of product directories and CPD requirements.

This impartial research provides evidence based guidance for developing communication strategies to .....

New Publication - 'The Construction Marketers Guide to PR Measurement'

Free Download

New Publication - 'The Construction Marketers Guide to PR Measurement'

PR is no longer about simply securing column inches of coverage.   It’s about storytelling and influencing decision makers through engaging content that is promoted across multiple channels.

In a world where everything is measured, it’s important for a company to know if its PR efforts are successful.   However, .....

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