Industry award ceremonies can provide building product suppliers and service providers with highly targeted promotional opportunities through sponsorship and associated marketing. In general terms, award sponsorship can provide companies with direct and tangible promotion in the form of:
- branding on the event's website and social media platforms
- logo featured on all e-newsletters, notices and bulletins
- branding on ceremony tickets
- prominent display of logos at the ceremony
- credits on press releases
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As well as client entertainment opportunities at the ceremony (guest tables are normally included), sponsorship can also provide significant networking benefits, as the award brand can provide a platform for the sponsors to publicise their involvement through the various media. Other less tangible benefits can include increasing brand awareness and associating the brand with the excellence and best practice which the awards are designed to recognise.
The various stages of the (often prolonged) publicity period enhance the potential value of award sponsorship. The run-up to the event will, invariably, include numerous announcements, firstly to encourage applicants, then to advise on submission deadlines, and subsequently to announce shortlists, finalists, attendance at ceremonies, etc. Next there is the awards ceremony itself (sometimes offering live online streaming of the event), and this is followed by another round of post-award announcements detailing the winners, judges' comments, trade press coverage, etc.
A selection of annual awards in the Irish construction market:
| Awards | Organiser | Tel | Web | ||
| All Ireland Housing Awards | Chartered Institute of Housing | +44 (0) 24 7685 1700 | promoteyourbrand@cih.org | https://www.cih.org/events/all-ireland-housing-awards/ | https://www.linkedin.com/showcase/chartered-institute-of-housing-ireland/ |
| Architectural Association of Ireland Awards | Architectural Association of Ireland | awards@architecturalassociation.ie | https://architecturalassociation.ie/awards/ | https://www.linkedin.com/company/aai-ireland/ | |
| Building & Architect of the Year Awards | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.buildingoftheyear.ie/awards | https://www.linkedin.com/company/building-architect-of-the-year-awards |
| CIOB Ireland Awards | Chartered Institute of Building | +353 (0) 1 513 8943 | shallinan@ciob.org | https://www.ciob.org/events/ciob-awards-ireland | https://www.linkedin.com/in/sarah-hallinan-759a9b45/ |
| Engineering Excellence Awards | Business River | +353 (0) 1 574 6160 | adam@businessriver.com | https://engineeringawards.ie/awards | https://www.linkedin.com/company/engineering-excellence-awards/ |
| Facilities Management Awards | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.fmawards.ie/awards | https://www.linkedin.com/company/facilities-management-awards/ |
| Fit Out Awards | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.fitoutawards.ie/awards | https://www.linkedin.com/company/fit-out-awards/ |
| Green Awards (multi-sector, inc. Green Construction Award) | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.greenawards.ie/ | https://www.linkedin.com/company/the-green-awards/ |
| Health & Safety Excellence Awards (multi-sector, inc. H&SE Construction Award) | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.hsawards.ie/category/health-safety-excellence-award-construction | https://www.linkedin.com/company/health-safety-excellence-awards/ |
| Ireland's Electrical Awards | Karen McAvoy Publishing Ltd | +353 (0) 1 696 8319 | jacqui@kmpltd.co.uk | https://elecmagazine.com/ | https://www.linkedin.com/showcase/elecmagazine/ |
| Irish Architecture Awards | Royal Institute of the Architects of Ireland | +353 (0) 1 676 1703 | mpower@riai.ie | https://www.riai.ie/awards | https://www.linkedin.com/company/riai/ |
| Irish Building & Design Awards | CMG Events | +353 (0) 1 293 3650 | info@irishbuildinganddesignawards.com | https://www.irishbuildinganddesignawards.com/ | https://www.linkedin.com/company/irish-building-and-design-awards/ |
| Irish Concrete Society Awards | Irish Concrete Society | +353 (0) 41 987 6466 | office@concrete.ie | https://concrete.ie/our-awards/ | https://www.linkedin.com/company/the-irish-concrete-society/ |
| Irish Construction Excellence Awards | ICE Awards | +353 (0) 1 280 6030 | contact@iceawards.ie | https://iceawards.ie/ | https://www.linkedin.com/company/irish-construction-excellence-awards/ |
| Irish Construction Industry Awards | Business River | +353 (0) 1 407 0594 | kevinod@businessriver.com | https://www.constructionawards.ie/awards | https://www.linkedin.com/company/irish-construction-industry-awards/ |
| Octabuild Builders Merchant Excellence Awards | Octabuild | +353 (0) 1 661 3515 | awards@octabuild.ie | https://octabuild.ie/awards/ | |
| Operational Excellence Awards (multi-sector, inc.OE in Construction Award) | Business River | +353 (0) 1 905 9549 | neil@businessriver.com | https://www.opexawards.com/ie/category/operational-excellence-in-construction | https://www.linkedin.com/company/operational-excellence-awards |
| Planning Awards | Irish Planning Institute | +353 (0) 1 878 8630 | info@ipi.ie | https://ipi.ie/professional-development/ipi-events/ | https://www.linkedin.com/company/irish-planning-institute/ |
| Plumbing & Heating Awards | Karen McAvoy Publishing Ltd | +353 (0) 1 696 8319 | phawards@kmpltd.co.uk | https://plumbingmag.com/ | https://www.linkedin.com/showcase/plumbingmag/ |
| Property Industry Excellence Awards | Procomm | +353 (0) 1 87 247 6769 | info@propertyexcellenceawards.com | https://www.propertyexcellenceawards.com/ | https://www.linkedin.com/company/property-industry-excellence-awards/ |
| Surveying Awards | Society of Chartered Surveyors Ireland | +353 (0) 1 644 5500 | info@scsi.ie | https://scsi.ie/awards/ | https://www.linkedin.com/company/society-of-chartered-surveyors-ireland |
| Sustainable Energy Awards | Sustainable Energy Authority of Ireland | +353 (0) 1 808 2100 | info@seai.ie | https://www.seai.ie/events/sustainable-energy-awards | https://www.linkedin.com/company/sustainable-energy-ireland/ |
| Wood Awards Ireland | Wood Marketing Federation | +353 (0) 4 046 1111 | info@wood.ie | http://www.wood.ie/wood-awards-ireland/ |